Class Schedule

HSM420 Section E - 2014 Fall Term

HSM420: Healthcare Marketing - 4 Hours

Strategic planning, marketing services in relation to organizational mission, methods for identifying the market, gathering and utilizing marketing data, continuous quality improvement and quality assurance are discussed. Students will gain an understanding of the unique role of marketing in healthcare and the function that marketing serves for society in general.

Wayne Holly

Wayne Holly
Title: Director of General Studies
Dept: General Education
Office: 300
Phone: (309) 692-4092 x3001
Fax: (309) 692-3893
Email: wholly@midstate.edu

Section Information

Section: E
Format: eLearning
Time: eLearning
LMS: Joule
Seats Filled: 4 of 20